There's a lot of noise in our social media channels. I'm busy clogging up your Twitter feed with my deep thoughts, your friends are sharing their one-millionth baby picture on Facebook, and Scoble is filming startups in your living room on Google+. There is unfathomable amount of data being produced every second, as social networks, apps, chat, etc. now facilitate realtime communication and sharing -- making email feel like the Pony Express. This makes it nearly impossible for people (and their businesses) to stay on top of -- among other things -- the realtime communication happening between their customers.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/C0m5y6uwgd0/
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